Market Harborough Building Society launches new brand and broker promise

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Market Harborough Building Society - Best for Brokers Promise

Market Harborough Building Society has unveiled a new broker brand with a modern, vibrant look and enhanced website.

The complex case and bridging specialist is also introducing its Best for Brokers Promise, a clear commitment to new and existing partners about how it is putting broker needs first.

Speaking about the new-look brand and renewed commitment to brokers, Market Harborough’s CEO Iain Kirkpatrick commented:

“We’re an ambitious, successful Society, with consecutive years’ mortgage book growth of 20% and recent industry award wins – as well as Feefo Platinum Trusted Service status.

This rebrand builds on our roots and positions us for the future. It gives us a strong identity and reflects how we work as a leading specialist lender.

Our Best for Brokers Promise embodies the values we live by, setting us apart from others.

It demonstrates how we keep brokers and clients at the forefront of our business by offering exceptional service, award-winning solutions and by doing what’s right for them.”

Market Harborough’s Best for Brokers Promise encompasses five key commitments:

  1. Yes means yes – Our daily Credit Committee gives quick decisions you can rely on.
  2. Five-star service – Award-winning service from our complex case experts.
  3. Human touch – Easy access to your dedicated underwriter and regular updates.
  4. No surprises – We guarantee at least 24 hours’ notice of any product withdrawals.
  5. Easy as 123 – Hassle-free journey with 24/7 Case Hub access.

Market Harborough’s new broker branding comes at a time of unparalleled success as it drives to become the specialist lender of choice.

Earlier this year, the Society published another impressive set of results, including record-lending, and retained its position as one of the fastest-growing building societies in the UK.

The organisation also recently moved to a new, modern head office.

The Society confirms there is more good news to come as it continues to listen and work with its partners to deliver an experience that’s truly best for brokers.

As part of this ongoing commitment, and in response to broker feedback, two key product updates were recently announced, making it even easier for brokers to place clients’ cases.

The Society launched a range of tiered larger loan deals, available for residential applications up to £5m.

In addition, it extended its loan to value (LTV) to 80% for residential and buy to let cases up to £2m.

To support client affordability, the following enhancements were also made:

  • Earned income considered up to age 75
  • 100% of an applicant’s income from their second job accepted

On sale and downsize interest only cases, lending up to a maximum 75% LTV. Minimum equity applies