Sedulo Funding Solutions launches new team to bolster Birmingham expansion

By Bridging Loan Directory 21st May 2024

Sedulo Funding Solutions has launched a boutique Birmingham team to build upon success across the spine of the country in Manchester, London, Liverpool and Leeds.

Sedulo Funding Solutions have assisted businesses with accessing well over £1 billion of funding using lending instruments from business loans, invoice finance, asset finance and property finance since their inception in 2016.

In Birmingham, the newly appointed Commercial Finance Director, Chris Richards, will lead the operation following an extensive banking and advisory career with the likes of Royal Bank of Scotland, Yorkshire Bank and Swoop.

Chris will be joined by other hires Kasim Jaffer and Vivek Joshi, along with Arpinder Kalley who has been within the business since 2023. Kasim, Vivek and Arpinder are all well-established banking professionals.

Sedulo Funding Solutions will offer a full-service advisory facility to help businesses source the right finance to achieve their goals.

Sedulo Chief Revenue Officer, Leyton Jeffs, said:

“I am absolutely thrilled to be able to bring in the quality of talent within the new Birmingham funding team.

With traditional banks no longer offering the personal service of old, the intention here is that we can be the ‘independent bank’ for Midlands business owners.

Having not only all financial products at our disposal, but every iteration of that product, combined with the expertise of Chris and his team will be a very powerful proposition for the Midlands business community.”

Chris Richards, Commercial Finance Director (Midlands), commented:

“I am absolutely delighted to be joining Leyton and the wider Sedulo team in establishing the brand across Birmingham and the Midlands.

The advisory approach of Sedulo mirrors my own in providing SMEs with their own independent bank manager to fill the gap in an underserved market.

We open Birmingham with an experienced banking & advisory team, and we will continue to enhance the proposition over the next 18 months.”