Signature launches ‘Thrive in ’25’ to support brokers and property investors

By Bridging Loan Directory 8th January 2025

Signature Property Finance has unveiled its ambitious Thrive in ’25 campaign, a comprehensive, year-long initiative designed to drive growth, strengthen relationships, and deliver success for brokers, property investors, and the company itself.

Launched on 6 January 2025, Thrive in ’25 kicks off with a key focus on lower residential bridging rates, setting the tone for a year of exclusive incentives, strategic marketing, and relationship-led lending.

Signature CEO Tony Gilbertson commented:

“Thrive in ’25 is more than just a campaign, it’s our commitment to the industry. At its heart lies a simple but powerful principle that underpins the years of our success: relationships first, strategy second.

Our team of experienced Relationship Managers (RMs) will lead the charge, working directly with brokers and property investors to provide tailored financial solutions that deliver the outcomes our clients need. And at rates designed to start the year with a bang.

We know the strength of the relationships we build with our clients will remain the foundation of our success.

Thrive in ’25 is all about enhancing those relationships while showcasing why Signature should be the go-to choice for property finance brokers and their clients.

This first element of this limited period campaign offers rates from 0.85% to 0.94% depending on LTV to help with the purchase or refinance of a single residential investment property.

Loans up to £2M are available on terms from 3-18 months and we believe this represents a great opportunity to get the market moving.”

Looking ahead to maintain momentum

The Thrive in ’25 campaign will evolve throughout the year with new initiatives and incentives.

While the rates are an exciting starting point, the campaign is designed to adapt to market needs, always aligning with Signature’s overarching goals of growth, relationship building, and meeting the ambitious lending target.

Gilbertson concludes:

“This is just the beginning. Each phase of Thrive in ’25 builds on the last, ensuring we deliver consistent value to brokers and property investors, while reinforcing our position as a proactive, client-focused lender.

We are a lender that listens to our customers. While we recognise most are not focussed purely on rates and value the quality of our service, our certainty of funding and in-house legals, this will hopefully be the incentive to attract new business and new clients to help us hit our ambitious targets.”