Norton Folgate rebrands as Amicus Asset Finance

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City-based asset finance and leasing specialist Norton Folgate has rebranded as Amicus Asset Finance and appointed Jeremy Guilfoyle as chief operating officer.

The business, which has brokered over £500 million of asset finance and business loan facilities numbering over 10,000 individual transactions, appointed Guilfoyle from Paragon Bank Business Finance, formerly Five Arrows Business Finance and State Securities, where he held various senior management positions over 16 years.

A qualified lawyer, Guilfoyle has joined the team at Amicus Asset Finance Group with a remit to drive structural transformation and innovation, including technical support, credit, payouts, collections, asset management and legal. In his role as COO, Guilfoyle will be responsible for building robust systems to manage risk and deliver exceptional service to Amicus customers.

Guilfoyle said:

“Joining Amicus Asset Finance in this key growth period, is a really exciting opportunity for me. I am looking forward to leveraging my experience from a long established business and applying it in a business with Amicus’ modern and forward thinking approach.”

Amicus Asset Finance intends to focus its energy and resources on the development of its own lending proposition, facilitating deals from brokers and directly from business borrowers. The business is led by Robert Keep who, along with Guilfoyle, is supported by Jon Phillips, head of credit, Brendan Strong, head of lending operations, and the team of sales and administration staff and partners.

Keep said:

“I’m hugely confident in the experience Jeremy brings to the team and look forward to working closely with him as we build on our success to date. The rebrand from Norton Folgate to Amicus Asset Finance marks the completion of our integration into the Amicus Group, and our operation as a subsidiary of a hugely successful specialist lending business spanning property, asset and invoice finance.